Overview
This kinetic typography animation reimagines Puttin’ on the Ritz through a modern lens, blending the glamour of 1920s New York Art Deco with the curated illusions of today’s social media culture. By juxtaposing vintage elegance with the artificiality of performative wealth, the piece critiques the obsession with wealth and perfection in cyberculture. It bridges the gap between past and present, inviting viewers to reflect on the timeless themes of appearances, status, and satire — all while celebrating the charm of the classic song.